Town centre management
In Stirling, we want to sustain and improve the quality, vitality and viability of our city centre for everyone who lives here or visits us. We do this by working closely with the area's community and business community.
What are we doing?
- Working on a range of projects to improve the way the city centre looks.
- Building relationships and improving communication with council services and partner agencies.
- Marketing and promoting the city centre, in line with Stirling brand
- Monitoring and evaluation of city centre vitality and viability
- Continued development on Safer City Centre
- Representing city centre interests within the Community Planning framework
City centre management is an essential part of protecting and improving town and city centres in the UK, to make sure they stay viable and vital. In Scotland, many towns and cities have city centre management in place. This helps identify what the centre need and drives initiatives forward.
The importance and value of city centres as places where people meet, work, shop, do business and enjoy leisure is now one of the major issues being addressed by government and local authorities. Competition from out-of-town centres, demographic changes and traffic congestion has, amongst other things, gradually eroded the quality of life and economic viability of many city centres. These issues are currently being addressed by the Scottish Government, which is supporting the regeneration of our cities and towns through planning guidelines and Business Improvement Districts.
Stirling City Centre Management is a member of the Association of Town Centre Management (ATCM) which is a body of public sector professionals and private sector business people dedicated to promoting the concept and assisting in the implementation of town centre management as a partnership approach to our town and city centres.
City Centre Management 01786 442534
Safer Cities Initiative Safer Cities Co-ordination 01786 443137
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