Produced by the Scottish Music Industry Association (SMIA) and taking place at Stirling’s Albert Halls on Thursday 20 October, The SAY Award will welcome artists, industry professionals, press and music fans to the city for the most exciting night in Scotland’s musical calendar.
The ceremony will mark the culmination of a four-month campaign celebrating Scottish music and the cultural impact of outstanding Scottish albums, with The SAY Award winner receiving a £20,000 first prize and walking away with the coveted title of Scottish Album of the Year.
To unveil Stirling as the new location for The SAY Award ceremony, an eye-catching projection was displayed onto one of the city’s most renowned landmarks, The National Wallace Monument.
The location of The SAY Award Ceremony was unveiled with the lyrics of the iconic Scottish ballad ‘Caledonia’ by singer-songwriter Dougie MacLean, OBE who lived nearby in Dunblane for a period of time as a child and still feels a close connection with Stirling.
Featuring the famous chorus “Let me tell you that I love you. That I think about you all the time”, the projection was displayed on the Monument overlooking the city and was visible for miles. Music fans across the country can watch the stunning ode to Scotland and its vibrant music industry here.
The move to Stirling at the heart of Scotland is a pivotal moment for The SAY Award following the celebration of its 10th year in 2021.
Exciting new partnership
Robert Kilpatrick, Creative Director of the Scottish Music Industry Association (SMIA) / The SAY Award, said: “Following three fantastic years in Edinburgh, we’re delighted to announce an exciting new partnership with Stirling as we get set to host our 2022 ceremony in the much-loved Albert Halls.
"Across our 4-month campaign, we will work with Stirling and our SAY Award partners to celebrate the strength and diversity of Scotland’s musical landscape, culminating in the most exciting night in Scotland’s musical calendar.
"As we now enter a post-pandemic landscape, a sharp focus on cultural recovery and growth is required. The SAY Award will work to bring a renewed sense of community, foster civic pride and drive national wellbeing through a strategic and authentic focus on recognising both the power and value of music in Scotland.”
Cllr Gerry McGarvey, Convener of Stirling Council’s Community Planning and Regeneration Committee, said: “Hosting the Scottish Album of the Year Award is absolutely fantastic news for Stirling and reaffirms the area’s reputation as a top events location.
"Stirling sits in the heart of Scotland and beats to the rhythm of a dynamic and diverse music scene, so the city is the perfect stage for this special celebration of Scottish music in the historic Albert Halls.
"Projecting the cherished lyrics of Dougie MacLean onto the iconic Wallace Monument is a fitting way to mark this exciting announcement, showcasing Stirling’s incredible history and creative spirit to people across the country.
"It’s also a powerful statement that Stirling is bouncing back following the challenges of the pandemic with the return of a wide range of major events and festivals and is ready to welcome people from across the world.”
Built in the Victorian era and located in the centre of the city, the impressive Albert Halls venue has hosted a variety of shows since opening over 100 years ago.
Following The SAY Award’s landmark 10th birthday celebration last year, music fans will once again have the chance to attend the ceremony when it makes its Stirling debut on Thursday 20 October. To purchase pre-sale tickets, visit www.sayaward.com.
Thriving music scene
A young city with ancient roots, Stirling has a thriving music scene with venues such as the Tolbooth and the Albert Halls delivering a regular programme of events, while the City Park hosts large-scale events, including this summer’s Under Canvas Big Top shows with Texas, Skippinish and Eddi Reader.
It’s also the stage for boutique outdoor music events like Shapes at The Old Town Jail and Albert Smalls, along with world-class music festivals like Doune The Rabbit Hole and Callander Jazz and Blues Festival.
Stirling Council is also focused on cultivating the growing talent nestled within its area.
During the pandemic, with venues forced to temporarily close, the Council and cultural partners nurtured and supported artists in innovative ways. In 2021, the team at the Tolbooth venue, with the support of Creative Scotland, launched Generation Tolbooth Records - a label run by young people to promote the talented youth music scene in the city. For more on these events and on Generation Tolbooth, see www.stirlingevents.org.
Now in its eleventh year, previous winners of The SAY Award include Mogwai ‘As The Love Continues' (2021), Nova ‘Re-Up’ (2020), Auntie Flo ‘Radio Highlife’ (2019), Young Fathers ‘Cocoa Sugar’ (2018), Sacred Paws ‘Strike A Match’ (2017), Anna Meredith ‘Varmints’ (2016), Kathryn Joseph ‘Bones You Have Thrown Me And Blood I’ve Spilled’ (2015), Young Fathers ‘Tape Two’ (2014), RM Hubbert ‘Thirteen Lost & Found’ (2013) and the inaugural winner Bill Wells and Aidan Moffat ‘Everything’s Getting Older’ (2012).
The SAY Award is a Scottish Music Industry Association (SMIA) production. The SAY Award prize fund is supported by Creative Scotland, and 2022’s ceremony takes place on Thursday 20 October at The Albert Halls thanks to the support of Stirling Council.
The Scottish Music Industry Association (SMIA) is a not-for-profit trade body and membership organisation which exists to strengthen, empower and unite Scotland’s music industry.
For further information on the SMIA and its services, projects and events please visit www.smia.org.uk